Myanmar Marketing & Media Forum 2015

Myanmar Marketing & Media Forum 2015

Myanmar Marketing & Media Forum 2015
October 29
18:29 2015

Myanmar Marketing & Medium Forum, by Professional Marketers Association and Ignite Marketing, was held on organized 2nd October 2015 at Park Royal Hotel, Yangon, to be addressed by PMA founder U Myint Zaw and have things explained by Ignite Marketing CEO U Aung Thura. Presentation of CNBC Case Studies followed. Google’s Mr Chung Trinh discussed “Winning the Mobile & Digital Oppportunities”, saying Myanmar, being Mobile Only Market, has 82 percent of Google search done on Mobile Devices, and busimesses fancying a website may better have m Site, i.e , Mobile Ready Site beforehand. In the forum’s CSR sector Mr Dave McCaughan discussed marketing NBs through ” What matters to people; Changing Trends” and GFK’s Mr Marcus Lim dealt with “Commoditization of Brands in the tech marked”.


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